Book Chapter – Online Marketing Heroes

I’m one of 25 people profiled in the book Online Marketing Heroes, from Wiley, written by Michael Miller, the book focuses on today’s most successful online marketers, with up-to-date information and advice on current online marketing trends. ISBN: 978-0-470-24204-9 Hardcover | 319 pages | More from Amazon

You can read the chapter with my interview in several ways.

Full chapter in HTML format
Download : Full chapter as a PDF doc

Interviewees include
Joan Holman, Joan Holman Productions; Greg Hartnett, Best of the Web, Hotel Hotline; Jacob Hawkins, Overstock.com; Mark Oldani, Circuit City Direct; Jeffrey Glueck, Travelocity; Lauren Freedman, the e-tailing group, inc.; Tamara Adlin, adlin, inc.; Steve Rubel, Edelman; Greg Jarboe, SEO-PR; Eric Ward, Link Marketing Consultant; Jordan Gold, Freedom; Heather Lloyd-Martin, SuccessWorks; Chris Baggott, Compendium Software; Ed Shull, NetResults; Brian Lusk, Southwest Airlines; Lee Odden, TopRank Online Marketing; Jill Whalen, High Rankings; Liana Evans, KeyRelevance; Perry Marshall, Perry S. Marshall & Associates; Kevin Lee, Didit; Paul OBrien, Zvents; Ron Belanger, Yahoo!; David Fischer, Google; Phil Terry, Creative Good; Patrick Duparcq, Kellogg School of Management, Northwestern University

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Dear Readers,

As many of you know, Eric Ward passed away suddenly on October 16, 2017. Eric is now in the presence of the Lord, and his work here is finished.

It has been a great blessing to see the public response to his amazing work in this industry over the years.

Eric was a pioneer in the link building industry and it is our plan to keep this site live to honor him and in memory of his many contributions to the industry which gave him so much.

In this spirit, here is a link to the 2016 - 2017 LinkMoses Newsletter archives.

With grateful hearts,

– The Ward Family

SEO: The Movie – Eric Ward’s Full SEO Movie Rant Unedited

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A movie about SEO? Yes, there is in fact an SEO Movie. By now you’re likely aware that John Lincoln, CEO of Ignite Visibility, has written, produced, directed and narrated SEO: The Movie, which is available for viewing now at https://ignitevisibility.com/seo-movie/ The movie, told by industry pioneers Danny Sullivan, Rand Fishkin, Jill Whalen, Brett Tabke, […]

The Ten Commandments of Link Building

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At what point does a link-building tactic make the leap from acceptable to not? When does white hat become black hat? Or gray hat? Or pink?

edu Inbound Link Myths Still Confuse Marketers

May 23, 2017 By Eric Ward

(updated May 23, 2017) One of the never-ending link building myths is the impact that inbound links originating from .edu domains can have on your search rankings. Lost in the discussion is that the quality of IBL’s from within the .edu domain varies significantly. [Note: If you like this post make sure to also check out […]