What The Three Stooges Can Teach Us About Links, aka The Curly Theory of Link Building I read today about how all three major search engines have removed the Geocities.com domain from their search indices. A site:geocities.com search on Google, Yahoo, or Bing shows that, as Matt McGhee illustrates here, geocities.com is “dead and buried”. […]
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LinkMoses Resurrected #3 – When Cheaters Win, aka Peewater for Links
(Editor’s note: See Peewater, as defined by Urban Dictionary) You’ll hear the following question/argument asked at just every online marketing conference, discussion/forum, and I’m asked it at least a few times a month. “Why should we play by the rules when it’s still possible to cheat and rank?” I understand your frustration, and I can’t […]
LinkMoses Resurrected – Thirty Link Building Rants and Commandments
By now most who know me know the LinkMoses backstory. I retired LinkMoses 15 months ago. LinkMoses had a fabulous run, earned over 100,000 links, (smoke that linkbait) and the post LinkMoses Linking Commandments – Part I remains one of my site’s top five most visited pages. So why bring LinkMoses back for thirty posts? […]
Admitting You Have a Social Network Linking Addiction
The below article from Stepcase Lifehack really resonated with me from a link building/publicity perspective. Managing Your Social Network Addiction In my earlier years, I often felt the need to sign up and create accounts every time a new social network or related venue/tool appeared. It’s easy to get caught up in it all. Then, […]
Best Practices for Flickr Link Building
Every once in a while I read an article or blog post related to link building, and it’s so good I nearly wet my pants. Of course, I’m in my forties so it could be incontinence, but that’s a story for another post. There is a right way and a wrong way to go about […]
Helping Clients See The Bigger Linking Picture
Good read written by Mike Moran over at SearchEngineGuide titled How do I get links to my Website? The site in question was an e-commerce site. Skis and snowboards. Sites that are primarily e-commerce oriented present special linking challenges. Several times each month I get questions like Mike did. E-commerce sites want links. How do […]
Revenge of the Librarians – Don’t Hate me for Being Right
. Revenge of the Linking Librarians Today I saw the below announcement. I-Schools Announce Reference Extract Web Search Project Whether it succeeds or fails (I’m optimistic but realistic, the odds are slim), I suggest you have a look at the RefEx site, because it will help you understand what I have been preaching about links […]
Outlinking Best Practices – Rule 1
Some people hesitate to link back to a site that is of really high quality, out of worry that by adding a link they create a recip loop, which they think devalues that high value link in the process. I look at it another way. There are many reasons why you might link out to […]
Answer to: After The Basics – Now What?
TravelingNinja asked… I’ve taken a new site from 1 backlinks to 350 in five months of hard work. I’ve done the basics: submitted to niche and free mainstream directories, posted in forums, exchanged some links, and requested some links. What can I do next? Link building for a new site with no links is my […]
New Link Building Boot Camp
I just finished teaching a one month link building boot camp, which was a custom training project I created for a specific client in a tight vertical. During the course of the month, it became obvious the boot camp was working very well, the client was learning, becoming self sufficient at link building, and most […]