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Linking Building Strategy Columns by Eric Ward

In this section of my site, I occasionally post new link building strategy columns, and also update previous columns. If you want my best and most current strategic linking advice, subscribe to LinkMoses Private. I also maintain an always growing library with links to over 300 link building articles, linking strategy columns, webcasts, and interviews I've published over the past 20+ years. You can find those via this link: Link Building Strategies and Best Practices.



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For the love of God please stop the sending me link request emails like this one

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One would think that since my web site has been around for 11 years, and since I’m a one-person shop and my name is front and center on my homepage, and since I specialize in link building, I shouldn’t receive link request spam. One would think. Here’s today’s beauty. ——– Original Message ——– Subject: link […]

Under the Radar: Tracking Online Media Coverage Is Hit Or Miss,But Mostly Miss

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The Internet is filled with nooks, crannies, and pockets that make tracking online media coverage of your Web site or event a nightmare. Here’s why… Updated February 2002 by Eric Ward, aka The Link Mensch It’s one of the first questions you ask after the launch of your Website or Web event: “Did we get […]

Spotting Unnatural Linking Patterns – by Eric Ward

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By Eric Ward August 27, 2007 The full text with hyperlinks for this Link Week column can  be read at SearchEngineLand.com here Last week’s column Aggressively Seeking Links – How Much Is Too Much? sparked several comments and questions. In the past, I’ve hesitated to revisit previous columns, preferring to let them stand on their […]

Five Things I Hate About Linking

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Eric follows the right link building approach. He’s interested in links that are given based on merit, and those are the links that stand the test of time —Matt Cutts, Google. For SearchEngineLand’s LinkWeek July 2, 2007 It’s summer. Hot, humid, sticky and itchy. The perfect time to rant. Especially if you are a link […]